Start free today.Scale as you grow.

Free Forever runs one brand, with no card. Pro adds approvals, the inbox, reporting and every brand you run, and you can try it free for 14 days.

Founding 100

Keep today’s brand rates for all of 2027.

Founding 100 is our thank-you to the first 100 teams who pay for Pro. Make your first payment before 1 November 2026 to be included. Keep Pro active into 1 January 2027 to keep your place. A trial doesn’t hold a spot.

  • 2027 price lockCurrent brand rates, 1 Jan–31 Dec 2027
  • 1:1 onboarding callGet set up with Stephen around your workflow
  • Beta accessTry new features before they launch
  • Double your sayShape the roadmap with 2 votes instead of 1

Free Forever

One brand, getting started

$0per month

No card required, no time limit

  • 1 brand
  • 1 team member
  • 1 connected account
  • 250 AI credits a month
  • 5 scheduled posts

Includes

  • Content planner: list, board, calendar and timeline
  • Scheduling and publishing
  • Media review and comments
  • Organic analytics for the last 30 days
  • Inspiration library, 5 post analyses a month
  • Skye on your monthly credits
  • Imports from Notion, Trello, Asana and more

Pro

Every brand you run, one plan

1

$49$29USD per month

Billed monthly

Launch pricing · until 1 November 2026

Start Free Trial for 14 Days

14 days free, then $29 a month. Card required, cancel any time.

  • 1 brand
  • Unlimited team members
  • 5 connected accounts
  • 5,000 AI credits a month
  • Unlimited scheduled posts

Extra connected account $5 a month. Credit top-ups from $10.

Everything in Free Forever, plus

  • Approvals and client share links
  • Inbox for comments and DMs
  • DM Flows: comment-to-DM, welcome DMs and email capture
  • Full analytics history, ads analytics and reports
  • Custom statuses, fields and templates
  • Gallery and grid views
  • Meta Ad Studio (Beta)
  • Integrations: MCP, API, webhooks and Slack
  • Video uploads up to 10 GB per file

One subscription,
instead of eight.

Most teams pay for a planner, a scheduler, an approval tool, a reporting deck, an AI subscription and DM automations, then pay again per seat to let clients in. Sequence brings them together. Free Forever runs the core of it for one brand, and Pro adds approvals, reporting, DM Flows and the rest.

ChatGPT logo
ChatGPT
Sandcastles logo
Sandcastles
01

Start from what already works

Save the posts worth learning from, read the breakdown of hook, format and transcript, then turn the good ones into drafts without leaving the page.

Saved referencesHooks and transcriptsEngagement signalsDevelop into drafts
Included on every plan
Notion logo
Notion
Trello logo
Trello
ClickUp logo
ClickUp
monday.com logo
monday.com
Google Sheets logo
Google Sheets
02

One shared table for every post

Nobody has to ask what is going out on Thursday. Owner, status, format and date sit on every post, in one table everyone reads.

Owner and statusFormats and categoriesPublish datesSaved views
Included on every plan
Frame.io logo
Frame.io
Dropbox logo
Dropbox
Google Drive logo
Google Drive
03

Sign-off lives on the post

When someone asks whether a post is cleared, the answer is on the post. Decisions and requested changes live on the content itself, not buried in a thread.

Client decisionsReview stateMedia changesPublish readiness
Included in Pro
Buffer logo
Buffer
Hootsuite logo
Hootsuite
Later logo
Later
Planable logo
Planable
Sprout Social logo
Sprout Social
04

See it before you post it

One calendar shows what is drafted, scheduled, blocked and already live, so nothing goes out twice and nothing quietly misses its date.

Calendar viewDraft queuePer platformScheduled and live
Included on every plan
ManyChat logo
ManyChat
05

Turn comments into conversations

Answer comments, Instagram story replies and keyword DMs automatically. Send a link, ask for a follow or collect an email, with every conversation continuing in your Inbox.

Comment to DMStory repliesFollow to unlockCollect emails
Included in Pro
Google Analytics logo
Google Analytics
AgencyAnalytics logo
AgencyAnalytics
Metricool logo
Metricool
06

Learn what's working and what's not

Make decisions from live results instead of guessing, and schedule the report so it sends itself weekly or monthly to whoever needs to see it.

Platform comparisonBest time to postTop postsOrganic and paid
Organic on every plan, reports and ads in Pro
Start free, no card

Pro includes unlimited team members, clients and approvers, with no per seat charge.

Compare the plans in full.

Grouped by the job you need done. The first line of each group says how Free Forever and Pro differ there.

Feature comparison across Sequence plans
FeatureFree Forever$0/moProFrom $29/mo
Capacity
BrandsOne business you run content for11 to 100
Team membersIncluding clients and approvers1Unlimited
Connected accountsSocial and ad accounts both count15 per brand
AI credits per month2505,000 per brand
Scheduled posts5Unlimited
Post analyses per month50 AI credits each5No cap
Upload size250 MB video, 25 MB image10 GB video, 100 MB image
Plan and create
Content planner: list, board, calendar and timelineIncludedIncluded
Saved viewsIncludedIncluded
Inspiration library and post breakdownsIncludedIncluded
Creator watchlistUp to 15 creators per brandNot includedIncluded
Skye, including imagesIncludedIncluded
Gallery and grid viewsNot includedIncluded
Custom statusesNot includedIncluded
Custom fieldsNot includedIncluded
Content templatesNot includedIncluded
Review and approve
Media review and commentsIncludedIncluded
Approvals on the postWith a full approval trailNot includedIncluded
Client share linksReview without an accountNot includedIncluded
Publish and engage
Scheduling and publishingIncludedIncluded
Inbox for comments and DMsNot includedIncluded
DM FlowsComment-to-DM, story replies, welcome messages and email capture. No charge per contactNot includedIncluded
Measure and advertise
Organic analyticsLast 30 daysFull history
Ads analyticsNot includedIncluded
Scheduled reports and custom dashboardsNot includedIncluded
Meta Ad Studio (Beta)Create and launch adsNot includedIncluded
Connect
ImportsSpreadsheets, Notion, Trello, Asana, Monday.com and ClickUpIncludedIncluded
MCP, API and webhooksClaude, ChatGPT, Codex and your own toolsNot includedIncluded
SlackNot includedIncluded
Billing
14-day free trialCard required, cancel any timeNot includedIncluded
Two months free, paid yearlyYearly is ten times the monthly priceNot includedIncluded
Change your brand count at any timeNot includedIncluded
Auto growAdd a brand and your plan grows with itNot includedIncluded
Extra connected accountsNot included$5 USD/month
AI credit top-upsFrom $10 USD for 5,000 creditsFrom $10 USD for 5,000 credits
Choose a planStart for freeStart Free Trial for 14 Days

Clear costs, no meter anxiety.

Every plan includes a monthly credit allowance. Each AI action has a fixed, visible cost, and the heavier ones disclose it before they run. Need more? Top-up packs start at $10 USD for 5,000 credits.

ActionCost
Hashtag suggestions1 credit
Load more creator posts2 credits per new post
Voice to draft4 credits
Caption generation8 credits
Inbox reply draft10 credits
AI report update30 credits
Plan passage rewrite20 to 80 credits
Skye turn20 to 80 credits
Post analysis50 credits
AI image120 credits

Worth it, according to the people paying

Real reviews, quoted as written.

Rated 5 out of 5.

100% worth it

I don't normally post reviews like this, but I manage over 500 pieces of content every single month and this platform is the best one I've ever used.

I used to plan everything and collaborate with clients in Notion and then have to move it all into a scheduler. I've tried all the big scheduling platforms, but I've never really loved any of them.

This platform meant I got rid of Notion and my scheduler, and I can even do all the media reviews with clients in one place. It's super simple to use and all my clients have found it easier to navigate aswell.

If you're managing a lot of content and want a clean, easy-to-use platform that can handle the whole content workflow and publishing process, this is 100% worth it.

Sam

Australia

Trustpilot
Rated 5 out of 5.

If you manage and create content, use Sequence!

Sequence is honestly amazing! The way that the software has been built is very well thought out. As someone who plans, scripts and post content, it makes the whole content creation process so easy. I used to use google docs to plan out my videos but it was very messy.

Sequence helps you to streamline the whole process and even allows you to post to multiple different platforms at once so you don't have to manually upload it every time.

Would definitely recommend to anyone who wants a better way to create and publish content!

Jeremy

Australia

Trustpilot
Rated 5 out of 5.

The all in one content software

Being in the content creation space, this software has solved my biggest issue of having to use so many different softwares in my workflow whether that be scripting or content delivery. Now, I can ideate, script, revise videos, and post videos all in one platform!

Josh Parkes

Australia

Trustpilot
Rated 5 out of 5.

I had an awesome experience using it

I had an awesome experience using it! Seamlessly organised, great customisability, cool interface. Literally I'd give it 5 stars for every aspect of it.

Vincent Capalit

Philippines

Trustpilot
Rated 5 out of 5.

Great app

Great app! Cutdown my workflow significantly and super user friendly! Highly recommend

Angela Zhou

Australia

Trustpilot
Rated 5 out of 5.

THIS APP COOKED!!!

Managing my content across socials feels so much easier now. I didn't even realize I needed it until I tried, and now I'm hooked.

Harper

Philippines

Trustpilot
Rated 5 out of 5.

What an amazing platform

What an amazing platform. It has streamlined our day to day work and given our clients an incredible experience.

And the customer service is top tier. The platform is very new and has had some minor (and I mean minor) bugs but the response time is less than minutes and the fix feels just as quick.

If you’re looking for a platform to streamline your business or even just your personal pages, I would highly recommend this one.

Tahlia Hadfield

Australia

Trustpilot
Rated 5 out of 5.

What an incredible app

What an incredible app! It is just so good to see and manage everything to do with ads and organic in the one place and it’s so easy to use!!

Steven Gorgis

Australia

Trustpilot
Rated 5 out of 5.

Amazing platform

Amazing platform. It has completely transformed the way our company runs socials. Buy it and try it!!

Francesca Hayes

Australia

Trustpilot
Rated 5 out of 5.

We were early adopters of sequence social

We were early adopters of sequence social. This software is category leading for social media management. My team have gained great efficiencies at a great price. It’s replaced a bunch of apps and brought them into one ripping package. The team behind it are super stars too. Highly recommend.

Mark Kevin

Australia

Trustpilot
Rated 5 out of 5.

I genuinely haven’t felt this excited...

I genuinely haven’t felt this excited about a software or new tech for quite some time now 👥

For what I’ve been able to do with Sequence..., freaking solves so many of the messy problems creatives and the content teams deal with every day.

- Can finally operate stress-free and not paying at least $100 dollars on other subscriptions for content management,distribution, organization, planning... it´s everything in there, on my own dashboard!

(Loved Sequence far more than when I tried Notion the first time ... that’s... quite the deal team!)

You made me want to create more and keep building the brand... can’t thank you enough for that! 🫡

Creativ Studios

Mexico

Trustpilot
Rated 5 out of 5.

Great to have everything in one

Great to have everything in one. Team are super responsive to feedback. Has improved our operations.

Shaun Cunningham

Australia

Trustpilot

Compare the total workflow before you compare the price.

See what changes when planning, approval, publishing, inbox, analytics, and AI share one workspace.

Start free, or try Pro for 14 days.

Free Forever runs one brand with no card and no time limit. The Pro trial gives you everything on one brand, then carries on at the first-month price shown in checkout unless you cancel.

Frequently asked questions

What is the difference between Free Forever and Pro?

Free Forever runs one brand with no card and no time limit: the content planner, scheduling and publishing, media review, organic analytics for the last 30 days, and Skye on 250 AI credits a month. Pro adds approvals and client share links, the inbox, DM Flows, full analytics history with ads analytics and scheduled reports, custom statuses, fields and templates, Meta Ad Studio, and integrations, and it covers every brand you run with unlimited team members.

Who gets the Founding 100 price protection?

The first 100 qualifying paying workspaces, including existing paying customers, that make their first qualifying Pro payment before 1 November 2026. They keep the current Pro brand-rate table throughout 2027, including when adding brands. Keep Pro active into 1 January 2027 to make your founding place permanent. If paid access ends before then, your place and price protection are released. Cancelling renewal keeps your benefits until paid access ends. You can rejoin only if a place is available and a new Pro payment clears before 1 November 2026. Released places cannot be filled after that deadline. Once membership becomes permanent, returning to Pro during 2027 retains protected brand rates. Protection ends on 1 January 2028. The price difference for any remaining paid billing period is prorated and added to the next regular invoice, including annual subscriptions. Dates use Australia/Sydney time. Trials, free workspaces and credit top-ups do not qualify.

Do DM Flows cost extra, like ManyChat?

No. DM Flows are part of Pro, including the trial: comment-to-DM, story replies, keyword DMs, welcome messages, conversation starters and email capture on Instagram and Facebook. There is no charge per contact, so a post that reaches more people never changes your bill.

How does the 14-day free trial work?

Choose Start Free Trial for 14 Days and add a card. You get full Pro on one brand, billed monthly, and nothing is charged that day. We email you 3 days before the trial ends. On day 15 your card is charged the first-month price shown in checkout, unless you cancel before then. The price changes on 1 November 2026, so a trial that first charges on or after that date uses standard pricing. A trial alone does not reserve a Founding 100 place.

Can I cancel during the trial?

Yes, any time, from Settings, Billing. Pro keeps running until the 14 days are up, you are not charged, and the workspace then carries on as Free Forever.

Why does the trial need a card when Free Forever does not?

The trial is Pro in full, including 5,000 AI credits, so a card keeps it to one trial per person and lets Pro carry on without a gap if you keep it. Free Forever never asks for a card.

Can I trial more than one brand?

The trial covers one brand, billed monthly. To add brands or switch to yearly during the trial, start Pro from Billing. That ends the trial and bills from that day.

What happens to my work if I go back to Free Forever?

Nothing is deleted. One brand and one connected account stay active, and you choose which. Everything else stays saved and read-only, and posts scheduled on locked accounts are paused with their original time kept. Upgrade again and it all comes back.

What counts as a brand?

A brand is one business you run content for: its own planner, connected social accounts, approvals, and analytics. An agency client is typically one brand. Brands are the pricing metric, so the number of brands you run is the only thing that sets your price.

How does the price work?

Pro is one plan, priced by how many brands you run. Launch pricing ends on 1 November 2026. The calculator shows the current total and, during launch, the planned standard total. Each added brand uses its own price band, so the average per brand falls as you grow. Move the slider on this page to see any number between one and a hundred.

Which currency will I be billed in?

Our prices follow the location you select in the footer: United States (USD), Australia (AUD), United Kingdom (GBP), or Europe (EUR). Each currency has its own fixed price list rather than a daily conversion, and your billing currency is set when your subscription starts.

What happens when I need another brand?

Create it and your subscription grows to the next number on the scale, charged pro rata for the rest of the month. By default this happens automatically when you add the brand, with an email confirming the change; turn automatic growth off in billing settings and the app asks you to confirm the price first instead. Removing a brand takes effect at the end of your billing period.

Do I pay per person?

No. Team members are unlimited on Pro, so agency staff and client stakeholders can all work from the shared record without changing your bill. Pricing is by brand, never by seat.

What are AI credits?

Every AI action in Sequence has a fixed credit cost, from 1 credit for hashtag suggestions to 120 for an AI image. Pro includes 5,000 credits a month for every brand you run, Free Forever includes 250, and the full cost list and your usage sit in billing settings.

What if I run out of AI credits?

Top-up packs start at $10 USD for 5,000 credits and apply instantly. Your monthly allowance still refreshes on your billing cycle.

What does yearly billing save?

Two months. The yearly price is ten times the monthly price at your brand count. Use the monthly/yearly toggle to see the exact total in your billing currency.

What if I run more than a hundred brands?

Talk to us and we will price it with you. The slider stops at a hundred because past that the right answer depends on how you are set up.