See which posts beat a creator's typical views

Cards in your library and Explore now show an outlier score next to the creator, like 20x typical. It compares a post's views with the creator's typical views, the median of their latest uploads, so a 5x post did five times better than that creator usually does. Scores show from 2x, and hovering one shows both numbers side by side.

Use the Outlier filter to narrow to 2x, 5x, 10x or 100x posts, or set your own range. LinkedIn posts are scored on reactions unless they show views, and Meta ads on how long they ran compared with the advertiser's other ads.